Debating Same-Sex Marriages - 1036 Words

From the point of view of Gallagher, marriage is to give a child a mother and a father and to raise them in the best environment possible. She argues that when men a women have a kid and are not married or stay married the family structure falls apart and then is when many bad things happen to more kids like: poverty, welfare dependence, child abuse, sexual abuse, physical illness, infant mortality, homicide, premature and promiscuous sexuality, juvenile delinquency, educational failure, conduct disorders and adult criminality and many others. This is also when children suffer and communities pay the consequences with crime. This is why she thinks that having a good family structure meaning one father and one mother is so important. She†¦show more content†¦But I do agree with Gallaghers argument towards homosexual marriages having kids, they should not be allowed to have or rise kids period; because this would cause a great impact on the kids life socially and confusion men tally. Society is really cruel and ignorant and for sure a kid that has two moms or two dads will have a hard time at school or social places. If we relate these to interracial marriages it does sound like the same thing, and I know for sure that people made fun or bother kids that had parents that weren’t the same color but after many years society is over that and I’m sure that same thing will probably happened if homosexual marriages start having kids now. But let’s face it, it would take a lot of years to pass until society becomes used to see homosexuals walk in the streets holding hands or kissing and mean while kids would be suffering. There has to be another way of doing it, I don’t agree with a kid having to suffer the consequences of this stupid society. Maybe if people are educated about homosexual relationships letting them know that there is nothing wrong with it, that it’s completely normal and that they should see it like any other couple. Again is not as easy as it sounds because this method might work with does that are open to newShow MoreRelatedShould Same Sex Marriage Be Legalized?945 Words   |  4 PagesShould Same-Sex Marriage Be Legalized? Regardless of color, ethnicity, culture or religion, marriage has been and always have considered to be a man and a woman. This concern has been a debating and a hot topic currently in the United States politics, it is prohibited in a majority of the nation till the President have pass the law for same-sex marriage. With this question, I feel that same sex marriage should not be legalized, but it cannot be banned. I sense that a marriage is intensely betweenRead MoreSame Sex Marriage Essay1370 Words   |  6 PagesWhat are others doing? Canada is not the first country in the world to address whether and how to legally recognize same-sex unions. Indeed, Canada is coming to the debate later than many countries. Several countries have debated this issue for many years and have come up with a variety of approaches, ranging from same-sex marriage in the Netherlands to the legal recognition of domestic partners, registered partnerships and civil unions in Scandinavia, parts of Europe and parts of the United StatesRead More Gays Have a Right to Marry Essay779 Words   |  4 PagesEvery teen faces that time when their parent or parents choose to tell them about sex. Well, what if it happened that instead of sex your parents chose to tell you about the injustice of not letting people in the gay community marry. If this was to happen, then there would be a better understanding of gay relationships and their want to get married. This would more then likely lead to the ending of the ban on gay marriages. In his essay â€Å"Let Gays Marry†, Andrew Sullivan, who happens to be a homosexualRead MoreThe Rights Of Same Sex Couples1514 Words   |  7 PagesThe rights of same-sex couples is a big controversy currently, and although there are still many in opposition, the number of supporters increases regularly. Not only do most opposing take a religious standpoint, but they also claim is have a negative effect on â€Å"real marriage† and that same-sex households cannot provide the necessary parenting needed to properly raise a child. Not only do most advocates feel that some of the opposing arguments make no sense, but also that others are based off ofRead MoreControversial Topic of Same-Sex Marriage797 Words   |  3 PagesResearcher (CQR) issued a report covering the issue of gay marriage. In their article, Gay Marriage, the CQR discusses the controversy of curbs on same-sex marriage, as well as if the Supreme Court will end these curbs. Within this larger controversy of same-sex marriage, the CQR points out four issues dealing with the topic at hand. The first issue questions whether the Defense of Marriage Act (DOMA) improperly denies federal benefits to same sex couples. Another issue covered in the report is if CaliforniaRead MoreThe Gay Marriage Should Be Legal947 Words   |  4 PagesDefending Gay Marriage During the last few years, homosexuality has become an important issue for debate. Moreover, homosexuals have taken their case further by claiming their right to marry. Same-sex marriage, usually known as â€Å"gay marriage†, is the marriage between two people from the same biological sex (Doskow1). Since 2000, eleven countries have approved the legalization of gay marriage worldwide: Netherlands, Belgium, Spain, Canada, South Africa, Norway, Sweden, Portugal, Iceland, ArgentinaRead MoreGay Marriage Essay1335 Words   |  6 PagesGay Marriage People should be able to marry whomever they want and they shouldnt have the fear to be judged and have the same rights of everybody else becasue they are people just like us. Gay marriage has affected the country in many ways. It was legalized just two years ago by the Supreme Court ruling it (www.theatlantic.com). I chose this topic because people should do what they want and marry who they want so they have the same rights as everybody else. There was 14 states that did not allowRead MoreShould Same Sex Marriage Be Legalized?912 Words   |  4 Pages 2015, the day in which the Supreme Court declared that same-sex couples have a constitutional right to legally marry nationwide. Legalizing same-sex marriage has become a major political issue and has caused many debates. Many believe that homosexuality is immoral and against the bible, while others think of it as just another way of living. Although every person has their own perspective, whether they are for or against same-sex mar riage, it should not be looked down upon or disrespected for theRead More Same-Sex Marriage and Religious Liberties: Essay1558 Words   |  7 PagesIn the United States, legalization of same-sex marriage has a long-standing history of opposition from religious circles. Some argue against the legalization of same-sex marriage based on their interpretation of the Bible’s stance against homosexuality (Dobson, O’Brien). Other opponents argue against the practice based on universal tenets of moral behavior, fundamental beliefs that are said to underpin our country’s existing laws and should not be eroded (George, Finnis, Friedman). IncreasinglyRead MoreThe Issue Of Same Sex Marriage984 Words   |  4 Pagesthe last few years and immensely impacted the lives of many: both homosexuals and heterosexuals alike. It has helped grant homosexuals the ability to get married while also helping or hurting heterosexuals depending on their opinion of whether same-sex marriage is right. Those that support it are praised for their nature of acceptance and understanding, yet those who believe it is wrong, based off of religion or personal morality, are berated by society for being homophobic and inconsiderate of other

IS spring free essay sample

Economy should serve the individuals by maximizing its wealth and power C. economy should serve the Rich by maximizing its wealth and power D. None of the above 3. Which one of the following was promoted under mercantilism? A. A nation should build strong army and conquer other nations. B. Grant legal monopolies to businesses that produce goods for export C. Establish colonies for raw D. All of the above 4. Which school of thought promoted freedom of press, rule of law, and a free market? A. Marxism B. Classical Mercantilism C. Classical Liberalism 5. Which one of the following theorists was against any protections for landlords and aid, Landlords gain is industrialists loss? A. Adam Smith B. David Ricardo C. Karl Marx D. Herbert Spencer 6. Which system tends to believe in trickle down economy? A. Socialism B. Communism C. Capitalism 7. What was David Ricardos point of view on foreign trade? A. We will write a custom essay sample on IS spring or any similar topic specifically for you Do Not WasteYour Time HIRE WRITER Only 13.90 / page Foreign trade is not good for economy B. Foreign trade is not good for economy, therefore government should ban it C. Foreign trade is good for economy because it lowers the wages of local labor leading to more profit for the industrialists D. Balance between imports and exports is good for economy 8. In our discussion on Marxism, we presented a number of evolutionary stages of society. Which stage was pointed out in our lectures as Natural Socialism? A. Hunting and gathering societies B. Agrarian societies C. Ancient societies Feudal societies D. Who was the rural Proletariat during Feudalism? 9. A. Factory worker B. Feudal lord C. Farmer 10. In old days, shoemakers used to make shoes using simple tools. They sold it and made some profit for themselves. What type of capitalism was it? Cooperative capitalism A. Manufacturing capitalism B. Modern capitalism None of the above In a socialist society, who owns the means of production? 1. A. State B. Individuals C. Communities D. Bourgeoisie 12. Karl Marx lists a number of things under forces of production. Which one of the following is one of them? A. Labor C. Money, machines, and infrastructure 13. The story It was Grandfathers Birthday was used in our class to illustrate? A. Poverty B. Inequality C. Class conflict D. Alienation 14. According to Karl Marx, what is a class conflict? A. Conflict between two countries B. Conflict between two religious groups C. Conflict between Bourgeoisies and Proletariats 15. According to Marxists, which one of the following nations has a real socialism? A. China B. cuba C. North Korea 16. According to Karl Marx, what is the main reason of growth in Capital in a Capitalist society? A. Modern technology B. Optimum use of workers C. Exploitation of workers Modernization Theory 17. Which one of the following societies is relatively an undifferentiated society? A. France B. Chad C. Germany D. Norway Modernization theorys point of view on why Somalia is poor? A. Poverty of Somalia is a product of internal factors B. Poverty of Somalia is a product of external factors C. Poverty of nations is a product of both internal and external factors D. All of the Native Indians lived in a traditional society. According to Lews Model of 19. Modernization, which one of the following would be one of the characteristics of this society? A. Fewer specializations B. Universalism C. High use of money and market D. Complex bureaucracy 20. Social scientists have criticized modernization theory for a number of reasons. Why did they believe that Modernization theory is based on ethnocentrism? A. Western European definition of development was used for modernization B. Christian definition of development was used for modernization C. It completely ignored the role of colonialism in the development of Europe D. None of the above 21. Amish live very traditional life in the USA. You have been asked by the US government to prepare a plan to modernize them. Which one of the following should be the main focus of your plan? A. Make laws to force Amish to change B. Make laws to force Amish children to go to public schools C. Try to change the values, traditions, and culture of Amish D. All of the above 22. According to Modernization Generally speaking, how does it influence migration? A. Industrialization leads to a decline in migration B. Industrialization leads to an increase in migration C. Industrialization does not have any impact on migration D. It varies from country to country 23. Japan, USA, Norway, South Korea, and Netherlands went through the same process of industrialization, urbanization, and modernization. Why are these countries so different from one another? Because of cultural differences Because of religious differences Because of environmental differences All of the above World Systems Perspective 24. Which one of the following theorists said that foundations of dependency were laid down during 19th century Europe? A. Karl Marx B. A. G. Frank C. Adam Smith D. Moore 25. Which one of the following nations is Capital intensive? B. China C. India D. Bangladesh 26. Rwanda is a poor nation. Which one of the following reasons of under- development of Rwanda refers to Chase-Dunn? A. Colonialism B. Wars imposed by core nations C. Local environmental and social reason 27. According to Robert Cox, global financial organizations give out loans to poor countries. What is the real goal of these financial policies? B. Help the elites of those countries C. Help their own nations 28. Which one of the following characteristics refers to periphery nations? A. Urban B. Politically powerful C. Poor economy D. Stable governments 29. You watched a video on Wallenstein. What did he say about the future of Capitalism? A. Greed to accumulate wealth will help Capitalism to survive B. Capitalism will collapse as it is C. Capitalism will be replaced by religious fundamentalism 30. Which one of the following statements on Global economic and political interdependence refers to Chase Dunn? A. It helps poor nations through diffusion of technology B. It helps rich nations because they are able to sell their technologies to poor nations C. It helps both rich and poor countries Assignment 1 Generally speaking, in which continent life expectancy tends to be very high? 31. Africa Europe Latin America D. Asia 32. Which nations tend to have very high infant mortality rates?

Sonnys Blue Essays - Sonnys Blues, Sonny, , Term Papers

Sonny's Blue In James Baldwins story Sonny's Blues, blues plays a very important part, even the story itself is a blues, there is a mood of unhappy throughout the whole story. Also, this is a story about being safe and taking risk, and between the meaning of blues itself and for the story, we can some relations in terms of this theme. Blues is a kind of music that to express a sad mood. It is synonymous with low spirits and depressed emotion. The blues, both as a state of being and as music, are basic to the structure of the story, and both the narrator and his brother Sonny have had their share. The contradictory lives of the two brothers contribute to the theme of being safe and take risks. In this story, Baldwin writes about two brothers who grew together. As each of the boys grew older, they fell apart from one another and lived two completely different lives. The narrator, who is the older brother, seemed to be more conservative and more determined for a good future. Sonny, the younger brother, was more free-willed and did not even know what his plans were for the next hour, much less for the rest of his life. The narrator's major source of discontent has been his selfish desire to assimilate and lead a respectable, safe life as a high-school algebra teacher. When he learns of Sonny's troubles with drugs and the law, he feels threatened. For him, the way he lives now is safe, and all Sonny does are dangerous. Baldwin carefully establishes the brothers as opposites. The narrator is a cautious, respectable family man. He teaches math and is proud of his professional standing. Living in a Harlem housing project, he consciously protects himself from the dangers that surround him. Sonny, by contrast, is a romantic artist who is not afraid of taking risks to pursue the things he desires. His passion for music makes him impatient with everything else. He drops out of school. In his brother's view he is wild but not hard or evil or disrespectful. However, Sonny also tries to stay away from danger. It is not his wish that to live a corrupted life like he had. He has several things that he is trying to escape, He tries to escape by joining the military, but fails. He tries to escape through drugs and fails. The drugs become another thing to try and escape but only compound his problem. Later, he decides that the only escape he can get from his problems is those moments when he can immerse himself in his music. He realizes that the problems are real and that he can't truly escape them. Music becomes his escape. Perhaps there is no way that we can absolutely stay out of danger, like Sonnys father said that there is no safe place for anyone, or just like Sonny says that Sonny says there is no way not to suffer. English Essays

Avon Business Plan

Avon Business Plan Executive Summary Avon library is a technology driven business project that offers library services to the Avon community. However, it relies on old technology and the need to integrate new technologies comes with a host of benefits. Among them is real time information access and retrieval, access to various collections that can be accessed freely, a flexible system that can be used by different people of different age groups, and provides the important link between the community and the global community.Advertising We will write a custom research paper sample on Avon Business Plan specifically for you for only $16.05 $11/page Learn More To achieve that, the business plan outlines a number of objectives to achieve among them being to facilitate thinking and integration of the community to meet the standards of evolving communications technology. These are achieved through the company’s current workforces who are bound to increase with the increasing n eeds and expanded services. Various action plans have been outlined on achieving all these. Through the provision of these services, Avon intends to create a wide market for selling a wide variety of software products, data services, and other data processing services. This will be done under the leadership of well qualified personnel. Objectives One of the objectives of this business plan is to provide library development technology guidelines for the Avon community for the next five years. Another objective is to facilitate thinking in the line of technological needs of the Avon community, provide a budget driven framework planning for the next five years, and provide a basis for the integration of technology and the expansion of services provision for the community in addition to meeting the set standards for discount offers in telecommunications. Mission statement The Avon library will become a state of the art information hub for the community and be a model project that can be modeled elsewhere. The library will exploit modern internet library technologies for efficient and real time access to services. To achieve this, the library intends to provide the following service: A variety of collections and free and flexible access to these collections. Well informed and skilled staff Different library services which target a people of all ages Technology that serves as a link between individuals and the global community. Summary about the company’s current technology The company has networked 45 desktop computers and a laptop which constitutes 25 public workstation and 20 staff workstations spread within the community. The purpose of the 20 staff workstations is to provide services for placing queries online and other information related to library services. A T-1 line provides telecommunication connections for all members who subscribe to these library services. On the other hand, the library has its own website besides the intranet services it offe rs the residents of Avon. A log management system provides services for mapping events that happen within the community and access to the library system. In addition to all these, telephone services are provided by the mid- interstate telecommunications company.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Strategic plan for expansion In the course of construction and expansion, various issues need to be addressed in the process. These issues include: Data transfer cable and network design and construction and an upgrade of the existing network cables. Deployment of wireless communication services in addition to wireless communication and telecommunication facilities. A well designed building that incorporates a security mechanism for tracking check -in and check-out activities. Upgrade of all wireless access points in addition to incorporation of new devices. Provisi on of print and photocopy services for public access and use. Provision of sufficient number of resources such as printers for an expanded library. A higher wage bill to be incorporated in the budget for newly expanded services. More check-out computers need to be incorporated. A library event registration system needs to be incorporated. The technology plan incorporates areas that could be influenced through the integration of technology into the library system. Such integration could see the system meet various goals identified and discussed below. Services to the public The goal is to reach a wider community in the usage of technology for accessing library services. The action plan includes taking the following steps: Establishing a framework for upgrading public computers and printers in an on-going basis An aggressive plan of upgrading the number of computers that can be accessed by the public. Install a check-in and check –out system for minors Investigate, evaluate, and install new and systems for network access. Install new presentation technologies to improve Get actively involved in IT meetings within the town Hire computer literate human resource persons Sponsor staff to various technology conferences that may be sponsored by various IT firms and Government agencies. Ensure participants have attended various IT workshops and viewed different IT vendor wares. Ensure at least each staff has attended an IT workshop at least once a year to keep abreast with the dynamic changes in the IT field Ensure staff are continuously updated and well trained in the use of relevant system applications and that they remain updated on new changes that come with those systems. Services offered through the network The goal is to maintain appropriate network infrastructure that provides real time services and to ensure the network provides prompt network connections once an individual has logged into the system. To achieve these, the following serves as the act ion plan for the business setting. Ensure appropriate budgetary allocations for technical support from different technology vendors Ensure a close cooperation with network consortiums to provide timely system and technology upgrades to keep with current changes in technologies. Provide an appropriate budget for hardware and software maintenance including telecommunication equipments and other software and hardware upgrades. Ensure system security software is updated frequently to provide up to date protection of the system hardware and software applications and user‘s files. Conduct a continuous assessment of technology needs in view of the mission statement and objectives of the business. Ensure telecommunication equipments remain upgraded and standardized and are compatible with different telecommunication technology upgrades. Evaluate the need for part time employees and hire them when necessary. Provision of wireless services The goal of the provision of wireless service s is to ensure the library integrates and enjoys the use of a wireless service to meet the digital communication needs for the community. To that end, the action plan entails the following. Ensure wireless devices are installed and those currently installed to and upgraded to meet the standard communication protocols, enabling these devices to be cross platform. Ensure and maintain active wireless access and communications Provide an incremental growth for wireless services to meet the needs of the library users. Telecommunication services The goal of these telecommunication services is to ensure real time communication services and improved data and information transfer rates.Advertising We will write a custom research paper sample on Avon Business Plan specifically for you for only $16.05 $11/page Learn More An evaluation of the status of the current telecommunication system reveals that only three phone lines currently operational provide library acces s services. Action plan consists of the following. Engaging telecommunications vendors in providing new and up to date equipments. These vendors also ensure regular servicing and maintain ace services for their equipments Ensure a two ways wireless phone is installed for use with the staff. Developing the website and maintaining it The goal is to ensure the developed website is user friendly, accepts regular postings, is interactive, and provides real time access to dynamically changing information. The action plan will consist of the following. Continuous maintenance of the website Continuous update of the web contents Ensure staff is well trained on the usage of the website. Market Analysis Market segmentation The Avon business plan targets all people of all ages. It also targets other market segments. In addition to that, once people have perceived value in the service offered by Avon, the management will target the market for data processing service, software sales, installa tions, and maintenance with their well trained personnel. Finally, the company will target the provision of financial services in the e-commerce industry. However, the strengths and weaknesses of Avon will have to be evaluated to identify areas that require improvements. A thorough investigation and evaluation revealed that Avon’s weaknesses include poorly trained personnel, devices that are not portable or cross platform, and lack of wireless devices and limited telecommunication lines. However the strengths about Avon include customizable software without limited capabilities, and a system that can seamlessly interface with different software. In addition to that, the management is well trained and skilled on marketing management and other business practices.Advertising Looking for research paper on business economics? Let's see if we can help you! Get your first paper with 15% OFF Learn More Management The management consists of qualified IT staff and well trained marketing and business executives. The CEO has an expertise of 25 years in the field of marketing. He has successfully implemented various IT projects at different companies with desirable results. The system development and implementation executive has well cultivated knowledge in different business environments. On the other hand, the finance manager has an MBA from one of the most prestigious universities and has won several awards for his excellent performance in steering companies from near financial collapse to financial success. The management staff is ready to work Avon to success. Finance Avon will earn its revenue from software installation services, computer hardware and software maintenance, training of other personnel from other companies, and data services. Library service will be used as a value addition service. Base on this revenue model, an extrapolation of capital expenses is illustrated bel ow. This is in addition to other expenses that may be incurred including operating costs. Computers Electronic equipments Telecommunications equipments $100,000 Office suite and other equipments $ 20,000 Utilities $5000 Floor space $50,000 Salary payments $750,000 Total costs $ 925,000 Evaluation A quarterly evaluation of the plan will be conducted to determine the degree of success in terms of system implementation in achieving the set business goals. Then the plan will be subjected to continuous evaluation and revisions to ensure it provides a guideline that keeps system implementation with the dynamic nature of business and technology.

Accreditation

Accreditation can be viewed from two broad perspectives. It can either   be seen as a status and on the other hand, it can also be seen as a process. As a process, accreditation is the practice of certifying that an institution or a program has met some required standard and so, people are free to enjoy the facility. The institution to be accredited is subjected to such tests as to verify the veracity and authenticity of their claims. In this way, the institution therefore continues to seek ways by which it can improve in order to maintain its accreditation status. As a status, moreover, accreditation is the provision of notification to the general public that a process, or a program or an institution, as the case may be has met certain standards and the claims it is making are genuine. This is a sort of legalization as it gives them the right to operate their business. Accreditation is very important. it is necessary as it is a pointer to the quality of service an institution or organization is providing. Moreover, in situations where there are several providers of the same, or similar service, accreditation helps the consumer to be better positioned to make informed choices on which to choose from. Accreditation also gives room for continuous evaluation of the quality of products and services. Accreditation also ensures that the concerned corporations strive to continually improve on their services as they are subjected to periodic evaluation. This translates to a better quality of service to the consumers. The Joint Commission is a non-profit organization not affiliated to the government. it operates by scheduled surveys of hospitals. The hospitals are notified beforehand before the visits. The commission thereafter provides information as to the accreditation status of the hospital as well as the services that needs to be improved upon. The Healthcare Quality Association on Accreditation (HQAA) is also not affiliated to the government. It is a good substitute to the Joint commission as it also accredits health care facilities by surveying them. The accreditation option is tailored towards the Durable Medical Equipment. Community Health Accreditation Program (CHAP) is also a non-profit organization. it can also be seen as an alternative to the Joint commission. It accesses health care organizations that offer community based services. It is the first body created to perform this function. ACHC is another organization involved in the process or accrediting health care facilities. Its primary instrument is survey. There are a number of other agencies that are involved in accrediting health care. National Committee for quality Assurance: NCQA is also involved in the accreditation of health care facilities. It annually releases   a report on all accredited health care providers and facilities. Avmed is one of the health care providers in the country. It recently received an excellent rating from NCQAs annual ratings. This corresponds to the highest accreditation status that can ever be accorded a health institution for service and clinical quality. (Reuters, 2008) REFERENCES AvMed Receives Highest Quality Rating(2008) http://www.reuters.com/article/pressRelease/idUS133795+03-Jan-2008+PRN20080103 NCQA (2008) NAtional COmmittee for quality Assurance:Homepage http://www.ncqa.org/ The Joint COmmission (2008) About us. http://www.jointcommission.org/AboutUs/

Bloodsworth v. State 76 Md.App.23,543 A.2d 382 Research Paper

Bloodsworth v. State 76 Md.App.23,543 A.2d 382 - Research Paper Example Though Bloodsworth did have an idea of the actual person who committed the crime, he thought about ways to prove his innocence. It was until 1992 that Bloodsworth introduced the idea of DNA testing, which together with lawyer Bob Morin he pushed for consideration as part of the evidence. Findings by Edward Blake of the Forensic Science Associates (FSA) in April of 1993 excluded Bloodsworth. Similar tests conducted by FBI to determine correctness of the tests of FSA showed a mismatch between the DNA in the examined underwear of the victim and that of Bloodsworth (McNamara, 2009). The state then moved quickly to dismiss the charges, and the court approved $300,000 compensation to Bloodsworth for lost earning during the detention. The case is important considering that it was the first to apply DNA test to exonerate a suspect. In this case, the court did great in the admissibility of the forensic science evidence to determine the truth. Dawn Hamilton, a 9 years old girl visiting her father during summer in 1984 missed when searching for her cousin Lisa near their residence in Rosedale, Maryland. Someone approached Dawn and offered to help in the search into nearby forest wood where the investigators found a mutilated body of Dawn. Two boys who were fishing in a nearby lake saw the man move with Dawn into the wood. After discovery of the body, the two boys assisted the police into recreating a composite of the appearance of the suspect. Upon publication of the composite, someone claimed that image resembled Kirk Bloodsworth. The police move to present the picture of Bloodsworth to the boys for identification. One boy could not link the picture with the suspect they saw. Another claimed that the picture resembled the suspect but there was a problem with the hair. Nonetheless, police obtained arrest warrant and arrested

Marketing for low income people (Gillette Vs Nivea) Research Paper

Marketing for low income people (Gillette Vs Nivea) - Research Paper Example Nivea brand is one of the famous skin and beauty brands in the globe due to its intense and cultivating marketing strategies. The advancement of the brand is attributed to its extensive ranges of products worldwide like the moisturizers, deodorants, and shower products. These brands have magnificent appeals to both segments, especially the high income segment of customers, yet Nivea products sell across all segments. On the other hand, Gillette has evolved its marketing strategies approaches over the past few years to establish a more consumer-focused approach. The company has successfully installed brand confidence among the increasingly skeptical male consumer base in the world. Acquisition of new customers often results from the implementation of a product strategy. Products attract new customers by offering new features, eliminating old problems, and solving different needs. Products will be matched with viable market segments. Product development is a marketing strategy in which new goods and services are developed and then added to current lines (Bergh & Behrer, 2013). These are marketed to existing customers. Product diversification occurs when new goods and services are created for new market segments not currently served by the company. Unmet needs, cultural trends, and other developments lead to development and diversification strategies. Recent cultural trends associated with diet have led to new food products, while the desire for connectivity has been associated with the creation of new electronic devices. One key to developing products is following through with a well-designed plan of implementation that brings the whole company into the process. Product improvements solve specific problems. Many products have been made smaller, faster, more efficient, and more user-friendly over the years. Product improvements may help firm capture new customers and acquire competitors’ customers